When high season approaches, you might want to consider launching some of the following features to help maximize your app's usage.

ATOM Mobility's Loyalty module can help if you want to create a fun experience for your end-customers and gamify your vehicle-sharing service. This feature allows you to create several challenges or levels users must complete to earn rewards (e.g., make 10+ rides monthly and get 20% off your following ten rides). You can set a discount on a specified number of rides defined in your service for each level and track user engagement from your dashboard.

If you want to learn more about our Loyalty module, you can read our support article here.

Many online services offer subscribers the option to opt into monthly renewable services, and now you can do the same on your vehicle-sharing platform. This is incredibly convenient if your clients regularly purchase the same subscription so you can make their experience more user-friendly for them.

This feature is already available on the Sharing module, and you can learn more about subscriptions here.

You can use push messages to ensure all your clients are up to date with any promotions you're running, new services you'd like to advertise, or any changes you've made before the summer season. They are ideal for shorter messages, while email outreach is ideal if you have more extensive news and details you want to convey.

Additionally, emails allow you to embed images, animations, etc., to make the message more visually appealing. In general, we suggest having at least 3-4 touchpoints with your customer base (a mix of push + email + follow-up email + in-app message).

If you would like more information, you can see the in-app messages article on how to perform the setup.

It is possible to set up a special discount on your sharing-vehicle platform for vehicles without rides in the time frame you define. For example, any vehicle without a ride for 48 hours or more automatically gives a 50% discount on the usual ride costs.

In the user app, these discounted vehicles will be highlighted with a special icon, letting your users know that it's a great deal if they choose to ride using this vehicle.

This functionality can be enabled on a vehicle model of your choice by editing it on your dashboard (Vehicles Menu, and then pressing the “Gear” icon of the vehicle) thanks to the settings below:

Reach out to local businesses that may be interested in offering their employees subsidies to use your shared mobility vehicles. Your company will generate extra revenue, employees will get ride coverage by their employer partially or in full, and corporate partners can be more sustainable and friendlier to the environment and the team.

Could you provide third-party companies with a separate dashboard to offer your services to their employees? Corporate accounts allow other businesses to invite employees, set monthly ride limits, and cover all rides via a monthly invoice.

To explore this functionality, please check this article.

Prevent negative feedback proactively by setting up auto-refunds (in System preferences -> Other) for rides that were short in time and distance (for example, 100 meters and 60 seconds):

Most users try the vehicle, and if it is broken or has a problem, they end the ride quickly. This does not provide the best experience for the user, and some users will contact support.

This can be automated to make users happier—even before they contact support, the money will be returned to their wallet so they can try another vehicle.